How To Improve Fashion Photography In A Photoshoot Studio
Fashion lookbooks are a great way to showcase your products in various styles, allowing the audience to visualise the clothing and accessories styled on a person. They let your audience understand your brand’s aesthetic and what you have to offer. You can rent a photo studio space to ensure you have all you need to let the creative juices flow. Additionally, here are some ways you can make your photographs stand out.
Envision your final lookbook
Before heading into production, it is essential to have a vision for your lookbook. Creating a storyboard or plan allows you to decide what you need for your photo shoot, including props, equipment and photo space. This will make production and post-production much easier as there is a final goal to work towards.
Let your photos tell a story
One way to capture people’s attention is to tell a story and use Storytelling Techniques with your photographs. When it comes to fashion, people want to see how the clothing and accessories look on people and how they can style them. The scene should complement the idea, and the model donning the outfit should show what the values or feelings associated with what they are wearing are.
Keep your background simple
With a professional photoshoot studio, you are able to control the environment in which the photographs are shot. To let the fashion pieces shine, you can cut out distractions in the background that do not add to the narrative. Minimising the clutter around the models will draw focus to the fashion pieces. The photographs can be taken against a white or plain coloured background. This will make the editing process after the photoshoot easier as well.
Let the lighting set the mood
Good lighting is necessary for producing good photographs to ensure that the model is well exposed and the background is well-lit. However, lighting can also help create different moods and effects that look more natural than editing it in post-production. For example, harsher lighting can create more dramatic effects, while soft lighting can have a more pure and calming effect. With a photo studio, various kinds of lighting equipment and softboxes are available to help you create the perfect mood for your lookbook.
Enhance your photos with an editor
Editing your photos in post-production can make your lookbook more polished and cohesive. You can adjust the contrast and work on the colour grading to fit your vision through editing. Not all photographs will come out perfect, and software like Adobe Photoshop and Lightroom can help bring the photos to a new level.
Conclusion
Fashion lookbooks are a great way to show your brand in a visually creative manner. With these tips, we hope you can create stunning fashion lookbooks for your brand. Crio Collective is a production agency in Singapore, and we offer spaces that cater to all kinds of photographers. Get in touch with us today so that we can help you bring your ideas to life!
Contact us at hello@crio-collective.com or 94691000 for more information.